So welcome to Free Prize Inside day at Thinking. Free Prize Inside is the new book by marketing master Seth Godin. Since we're all about fresh thinking here I am pleased to be part of Business Blog Book Tour #3(BBBT3). Todd S. of A Penny for… and most recently a fine new business book blog for 800 CEO Read organized this tour. Todd's idea seems to be well received in the blogsphere. As influential bloggers see the value of new forms of marketing and communication they help to raise the tide for us all.

So why did I want to participate in the tour?

I am a fan of Seth Godin's work. More than that I would say that I joined Seth's Personality Brand year's ago. You know when you have joined a business guru's personality brand when you are anxious to read anything and everything that they write, see them speak, buy their resource materials, attend their seminars, etc. with little or no additional convincing or selling. It's easy to be a member of Seth's brand because he has consistently launched high value ideas and concepts into the business world. He is to use his own nomenclature "remarkable." So it was only natural that I wanted to be able to remark personally about his latest ideas in this new book.

So what's here for you?

If you are a regular reader of Thinking than you already know something of the kinds of ideas and concepts that I like to share with you. I think you will find that Free Prize Inside is full of the kind of ideas that are found here on this blog.

If you are new to this blog, welcome, I am a Marketing Consultant guy who likes to share insights and commentary on marketing, advertising, technology and culture. I invite you to have a look around while you are here. You might just look through some of the categories listed at right or perhaps follow one of these posts:
The Latest for Starbucks
Thinking About Krispy Kreme
Thinking About Build-A-Bear Workshop
VW Crafts an Experience From A Product

I'd especially like to invite you to read a post about the opportunities I think a local movie theatre has to become a "remarkable Purple Cow". Check out The Catlow.