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Greyhound Wants College Kids

GHbusGreyhound has a new marketing initiative planned to reach and keep college aged riders. The big news seems to be that they are waking up to the fact that their might be better ways to reach college aged audiences than TV.

I think spending that TV money on power outlets and broadband internet access would do wonders for their ridership. Some strategic buzz seeding and off you go. The word of mouth buzz force is strong with the college kids.

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» Is it a bus or a modern ground transport? from Marketing Playbook
I remember taking the bus home from college quite often (especially when I needed my mom to bake something or clean something). Not always the most pleasant experience - but always great social (or sociology) event. Well, it appears that... [Read More]

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Hello,

My name is Jay with Panthera Interactive. Panthera is a performance-based network based in Las Vegas, NV. The reason for my inquiry is I’m interested in talking with someone from your company about a potential Business Development opportunity. At Panthera, we have clients that are looking to reach the college community/young demographic and when I came across your website I thought there would be a good fit. This could be a great opportunity for you to be able to monetize on your website traffic/membership. Please have someone contact me at their earliest convenience so we can discuss.

Thanks for your time and I look forward to the possibility of working with you. If you are interested in signing up right away and seeing all the available campaigns, below is a link for your convenience.

http://partners.pantheranetwork.com/signup/CD652

* * * * * * * * * * * * * * * * * * * * * * * * * * * * *

Jay Thompson
Manager of Publisher Recruitment
Panthera Interactive, LLC

Tel: 702.202.4740
Fax: 760.295.9765

Email: jay@pantherainteractive.com
Web: http://www.pantheranetwork.com

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